...Search Engines love blogs, so blogging has become a must for anyone wanting to promote their site.
WordPress Blogs
What are blogs and what is Blogging?
A blog (or "weblog") is basically a web site you can update yourself using blogging software such as WordPress. The content is usually organised in the format of an online journal or an electronic magazine.
Blogging is simply the process of writing a blog. Most bloggers write in the form of short informal articles which give insights into their lives or share their business expertiese and experience.
Blogging is popular because it allows ordinary people to publish web sites without having to learn HTML, CSS or software like FrontPage or Dreamweaver. In fact, if you can use Internet Explorer, then you can blog.
Why Blog in Business?
Blogging is a great way to keep your customers upto date with your latest company news, its also a great way to quickly produce a lot of keyword optimised articles which the search engines are going to love, plus if you publish regularly, then the search engines are going to keep returning to your site more often.
Search Engines love blogs, Google and Yahoo now have specific blog search functions and there are a whole host of search engines and directories such as Technorati which are dedicated to listing blogs.
Updating a blog is often easier than updating a web site because you don't require a web designer to modify your web site, you can simply write and publish yourself. A self-employed professional may find that a blog is the best type of web site to promote their services, however most businesses use blogs to augment the content of their main web site.
Blogs can generate huge interest and result in lots of traffic, we've seen spikes of up to 1500 visitors a day on our own blogs.
Our WordPress Blog Solution
For companies or individualslooking to set-up a blog we provide a custom WordPress blog hosting solution. This means we install the WordPress software and customise the look and feel of your blog so it reflects your brand identity, including such things as your logo/masterhead and customising your colour-scheme.
We provide training videos on how to use the WordPress software and help you get your first articles published. We the actively promote your blog in the search engines and web directories and introduce you to tools which can help you gain regular returning readership.
We also support your blog, regularly upgrading your WordPress software so you have the latest publishing tools at your disposal and of course being on hand to help by offering advice and insights on the best way to organise your content to maximise results.
For a no obligation consultation please contact us.